Senior Director, Product Management & Demand Creation — Custom MCU Silicon

Job Title

Senior Director, Product Management & Demand Creation — Custom MCU Silicon

Role Summary

Lead product strategy, demand creation, and commercial outcomes for a custom MCU silicon platform based on MIPS architectures, including control-centric SoCs, automotive MCUs, and industrial embedded processors.

Serve as the platform business and product leader responsible for roadmap definition, go-to-market strategy, business development, and applications engineering to expand in automotive (zonal/domain), industrial control, and IoT markets.

Experience Level

Senior — 15+ years of semiconductor experience with MCUs, embedded processors, or SoCs.

Responsibilities

Drive platform definition, market adoption, and cross-functional execution for control-oriented silicon products.

• Define and lead the MCU platform roadmap: compute, peripherals, connectivity, and analog integration.
• Develop and execute demand-creation and market-penetration strategies for automotive (zonal, powertrain, body), industrial control, and IoT segments.
• Own product positioning and marketing strategy emphasizing performance, power efficiency, and total cost of ownership.
• Lead applications engineering and solution enablement (SDKs, reference platforms, system-level use cases).
• Build and convert a business development pipeline with key customers and ecosystem partners.
• Partner with hardware, software, and architecture teams to translate real-time performance, functional safety, and integration requirements into silicon platforms.
• Drive platform adoption models: standardization, reuse, and customization across multiple customer programs.

Requirements

Must-have skills and experience for immediate impact; concise and outcome-oriented.

• 15+ years of semiconductor industry experience with a strong background in MCUs, embedded processors, or SoCs.
• Proven track record managing product lines or platforms with measurable revenue ownership or growth impact.
• Experience coordinating across product, marketing, applications, and business development functions.
• Strong commercial and customer-engagement capabilities; experience building partnerships and pipelines.
• Ability to translate system-level requirements (real-time performance, functional safety) into product roadmaps.

Education Requirements

Bachelor's degree in Electrical Engineering or a related field required. MBA or other advanced degree preferred.

About the Company

Company: GlobalFoundries

Headquarters: Saratoga Springs, New York, USA

GlobalFoundries is a leading contract manufacturer for the global semiconductor industry, with facilities in multiple countries, including the USA. The company develops a broad portfolio of semiconductor technologies and employs around 13,000 people worldwide. GlobalFoundries focuses on enhancing competitiveness in specialized application solutions and fostering innovation in mobile communications, consumer electronics, and automotive applications.