Product Manager (f/m/d)

Job Title

Product Manager (f/m/d)

Role Summary

The Product Manager owns the product lifecycle for Bluetooth Low Energy and multiprotocol products and platforms from concept through end-of-life. This role represents the customer and market, defines product requirements and the whole-product proposition, and drives New Product Introduction (NPI) and go-to-market activities.

The PM works cross-functionally with system architects, IC and software engineering, product enablement, sales/FAE, and marketing to deliver integrated silicon-plus-software solutions and achieve design wins and market adoption.

Experience Level

Senior — typically 5+ years in semiconductor, embedded systems, or microcontroller-based products, plus at least 2 years in product definition, product management, applications, or system architect roles.

Responsibilities

Primary responsibilities include defining and delivering differentiated BLE and multiprotocol products and platforms.

• Own the whole-product proposition, lead MRDs, and set product specifications (IC, SDK, embedded SW, kits, and tools).
• Translate customer and market needs into prioritized requirements and system-level use cases.
• Develop business cases, perform competitive analysis, and support investment prioritization.
• Drive NPI activities: pricing proposals, product collateral, early customer engagements, and launch execution.
• Coordinate cross-functional teams (architecture, IC, infrastructure, ecosystem engineering, product enablement, sales/FAE, marketing) to ensure alignment and feasibility.
• Maintain product and technology roadmaps; identify feature gaps and competitive differentiation.
• Act as primary technical/product interface to customers and field teams; secure design wins and customer adoption.
• Manage lifetime activities including technical updates, Product Change Notifications (PCN), and Product Discontinuation Notifications (PDN).

Requirements

Minimum technical and professional qualifications and preferred skills.

• Must-have: 5+ years experience with semiconductor, embedded systems, or microcontroller-based products.
• Must-have: 2+ years in product definition, product management, applications engineering, or system architect role.
• Must-have: Practical knowledge of Bluetooth Low Energy and wireless standards, and strong RF fundamentals.
• Must-have: Familiarity with microcontroller architectures (ARM Cortex, RISC-V, etc.) and embedded software ecosystems.
• Must-have: System-level design understanding: power, performance, cost, safety, and security trade-offs.
• Must-have: Proven cross-functional collaboration skills and ability to engage directly with customers.
• Preferred: Experience with automotive applications and standards (AEC‑Q100, ISO 26262) and automotive use cases such as Digital Key, TPMS, or in-cabin sensing.
• Preferred: Track record of launching products, securing design-wins, and driving revenue growth.
• Competencies: customer-first mindset, system thinking, clear communication to technical and non-technical stakeholders, strategic and data-driven decision making, and ability to influence without formal authority.

Education Requirements

Bachelor's degree in Electrical Engineering, Computer Engineering, Computer Science, or a related technical field is required; a Master’s degree is preferred. The posting does not list specific certifications; equivalent practical experience in relevant technical roles is acceptable where indicated by prior product and domain experience.

About the Company

Company: Renesas

Headquarters: Hitachinaka, Japan

Renesas is a global leader in embedded semiconductor solutions, providing high-quality products across automotive, industrial, infrastructure, and IoT sectors. With over 22,000 employees in more than 30 countries, the company focuses on scalable solutions that enhance user experience and drive innovation while committed to sustainability and energy efficiency.